Good Morning Britain has emerged as the most complained about television show of 2024, according to data from Ofcom. The breakfast programme received a staggering 2,413 complaints from viewers, making it the most contentious show of the year so far.
The data, analysed by online casino site Nodeposit365, covers the period from 2nd January to 15th July 2024. The findings reveal that audience members were particularly incensed by a broadcast on 30th May, which garnered 1,634 complaints. The episode featured a heated debate between two guests regarding the controversial dog breed, the XL Bully, sparking widespread viewer dissatisfaction.
In second place is This Morning, with a total of 1,264 complaints. The morning talk show, which has had its fair share of contentious moments, received 637 complaints following its 28th May broadcast. Viewers were upset by comments from guest Nick Ferrari, who suggested that his ideal airline would prohibit passengers with nut allergies, prompting significant backlash.
Emmerdale, the long-running soap opera, ranks third with 1,189 complaints. A particularly distressing episode that aired on 27th May, involving a beloved pet named Piper, led to 826 complaints from upset viewers.
Love Island, known for its dramatic and often volatile content, is fourth on the list with 651 complaints. The reality show faced criticism for an episode on 26th June, where tensions between contestants Jess and Harriett led to 210 complaints.
Hollyoaks rounds out the top five with 358 complaints. The controversy stemmed from episodes aired between 4th and 7th March, focusing on a storyline about a transgender child character, which provoked a strong response from viewers.
The 10 most complained about TV shows of 2024
Rank |
TV show |
Total number of Ofcom complaints |
1. |
Good Morning Britain |
2,413 |
2. |
This Morning |
1,264 |
3. |
Emmerdale |
1,189 |
4. |
Love Island |
651 |
5. |
Hollyoaks |
358 |
6. |
Loose Women |
263 |
7. |
Britain’s Got Talent |
224 |
8. |
Celebrity Big Brother |
210 |
9. |
Celebrity Big Brother: Late and Live |
139 |
10. |
Celebrity Gogglebox |
105 |
A spokesperson for Nodeposit365 commented on the findings: “Shows that generate a high volume of complaints are often those that provoke a strong gut reaction from viewers. A significant number of these complaints, particularly concerning talk shows, often stem from individuals making controversial or provocative statements.”
The data highlights the shows that have stirred the most controversy and viewer dissatisfaction in 2024. While contentious moments can drive viewership and spark discussion, they also come with the risk of significant backlash, as demonstrated by the complaints recorded by Ofcom.
As television programmes continue to push boundaries and address provocative topics, the volume of viewer complaints serves as a barometer for public sentiment and the issues that resonate most strongly with audiences. The findings from Nodeposit365’s analysis provide a snapshot of the current television landscape and the shows that have made the biggest impact, for better or worse, in 2024.
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