Gaming Innovation Group (GiG) has announced the appointment of Andreas Söneby to its Board of Directors for GiG Platform, a move that underscores the company’s commitment to innovation and growth in the competitive gaming and technology sectors. The appointment is effective immediately.
Andreas Söneby brings a wealth of experience, with a distinguished career spanning leadership roles in some of the industry’s most prominent companies, including Unibet, Kindred Group, and Kambi. His addition to the GiG Platform Board is seen as a strategic move to bolster the company’s expertise and drive its continued expansion in the global market.
Mr. Söneby’s extensive background in gaming and technology is expected to be a significant asset for GiG. At Kambi, where he served as Chief Information Officer, Söneby played a pivotal role in shaping the company’s technology strategy. He led a team of over 300 professionals and successfully managed a period of rapid transaction growth, demonstrating his ability to oversee complex operations and deliver impactful results.
Prior to his tenure at Kambi, Söneby held key positions at Unibet Group plc, including Chief Technology Officer and IT Director. His leadership was instrumental in the successful spin-off of Kambi as an independent entity within the Unibet Group, a move that highlighted his strategic vision and operational acumen.
Beyond his contributions to these industry giants, Söneby has also held executive roles at White Hat Gaming and Instabox, further broadening his experience in the technology sector. Currently, he serves as a Venture Partner at Industrifonden, where he continues to influence the future of IT and technology across various industries.
Petter Nylander, Chairman of GiG Software PLC, expressed his enthusiasm for Söneby’s appointment, stating, “We are delighted to welcome Andreas to our GiG Platform Board. His deep industry knowledge and leadership experience will be instrumental as we continue to strengthen our position as a leading player in the gaming industry. We are confident that Andreas’s insights and expertise will bring significant value to our board and to the company as a whole.”
Söneby’s arrival at GiG comes at a crucial time for the company, as it looks to enhance its offerings and solidify its presence in the global gaming market. His proven track record of driving innovation and managing large-scale technology operations positions him as a key figure in GiG’s ongoing efforts to push the boundaries of the industry.
As Gaming Innovation Group continues to expand its footprint, Söneby’s leadership is expected to play a vital role in guiding the company through the next phase of its growth, ensuring it remains at the forefront of the gaming and technology sectors.