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Home»News»Appian Appoints Americo Mazzotta to Lead EMEA Sales Expansion
Americo Mazzotta, Vice President of EMEA Sales, Appian
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Appian Appoints Americo Mazzotta to Lead EMEA Sales Expansion

Sam AllcockBy Sam Allcock25/10/20243 Mins Read

Appian, a global player in process automation and orchestration, has announced the appointment of Americo Mazzotta as its new Vice President of EMEA Sales. Mr Mazzotta will oversee the company’s sales operations across Europe, the Middle East, and Africa (EMEA), with a mandate to drive business growth, strengthen customer relationships, and enhance the market reach of the Appian platform within the region. He will report directly to Appian’s Chief Revenue Officer, Mark Dorsey.

In his new role, Mr Mazzotta is expected to lead strategic initiatives aimed at expanding Appian’s influence in the EMEA markets by aligning business objectives with the company’s automation and process orchestration solutions. According to Mr Mazzotta, the EMEA market is primed for rapid transformation, as organisations increasingly seek innovations in process automation and artificial intelligence to meet evolving business challenges.

“The EMEA market is ripe for the next era of innovation and transformation, driven by process automation and artificial intelligence,” Mr Mazzotta commented. “I am honoured to take on this new role at Appian and look forward to helping our customers harness the full potential of the Appian platform to redefine their mission-critical business processes.”

Mr Mazzotta brings to his new position over 15 years of experience within the software industry, including significant expertise in customer success, professional services, and software engineering. His experience is expected to be instrumental as he takes on the company’s mission of empowering organisations to streamline operations and innovate through Appian’s technology.

Before taking on his new role, Mr Mazzotta held the position of Vice President of Customer Success for the EMEA and APAC regions at Appian, where he led initiatives to provide impactful, tailored solutions for clients. His leadership extended across a range of sectors, with notable clients including Santander in the financial services sector, Sanofi in life sciences, and Poste Italiane in transportation. Under his guidance, Appian became a trusted partner to these organisations, helping them achieve business transformation through digital solutions and process automation.

Speaking on Mr Mazzotta’s appointment, Pavel Zamudio-Ramirez, Chief Customer Officer at Appian, said, “Over the past 10 years, Americo has made an incredible impact within Appian’s Customer Success department. His dedication, expertise, and commitment to excellence have driven exceptional outcomes for our clients, and he has proven to be an inspirational leader for our teams. We are confident that Americo will bring a fresh perspective and renewed energy to our EMEA Sales organisation.”

Mr Mazzotta’s appointment signals Appian’s commitment to expanding its presence in EMEA as companies in the region increasingly adopt advanced technology to improve operational efficiencies and achieve transformative results. His leadership is expected to play a pivotal role in supporting clients across the region with Appian’s solutions.

For further details on how Appian’s automation and process orchestration technology can help drive transformation within your organisation, contact Appian’s EMEA team. For more information, visit appian.com

americo appian appoints emea expansion lead mazzotta news sales
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