Cuckoo, a broadband disruptor, has announced a significant nationwide expansion that will elevate its full-fibre broadband availability to over 17 million homes across the UK. This move positions Cuckoo to become the largest provider of full-fibre-only broadband in the country, surpassing major competitors such as BT, Vodafone, and Sky.
The expansion is made possible through Cuckoo’s access to the AllPoints Fibre Networks (APFN) Wholesale platform. By leveraging this platform alongside its existing network, Cuckoo will dramatically increase its reach, giving millions of household’s access to its customer-focused, fast, and reliable broadband services.
Cuckoo’s strategy stands out in the crowded broadband market, as it focuses solely on fibre-to-the-premises (FTTP) technology, rejecting outdated copper connections. This commitment to full-fibre broadband enables the company to deliver faster and more reliable internet services, while prioritising an exceptional customer experience.
While many national providers continue to offer fibre-to-the-cabinet (FTTC) products, Cuckoo’s unique approach allows it to concentrate on the benefits of FTTP. This strategy has garnered the company a strong reputation for customer service, being recognised as MoneySavingExpert’s top broadband provider for two consecutive years.
Paul Hellings, CEO of Cuckoo, expressed enthusiasm about the expansion: “Our nationwide roll-out is opening our full-fibre customer-obsessed offering to a record number of households as we proudly become the nation’s largest full-fibre-only broadband provider. With this, we’re establishing ourselves as a major player in the broadband sector.”
Hellings emphasised the need for change within the industry, stating, “The industry has become uncaring, unfair, and unclear. Customers across the country have been subject to poor connectivity and even worse customer service for far too long. Change is long overdue, and at Cuckoo, we are dedicated to providing our customers with an unmatched experience.”
The nationwide rollout will continue as APFN’s partner networks expand their full-fibre infrastructure, further increasing the number of households that can benefit from Cuckoo’s services. This expansion aims to revolutionise the broadband experience in the UK, addressing long-standing issues of connectivity and customer dissatisfaction.
Customers can check if Cuckoo’s full fibre broadband is available in their area via the provider’s postcode checker. As Cuckoo establishes itself as a formidable competitor in the broadband market, it seeks to reshape the industry’s reputation and provide a service that truly prioritises customer needs.