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But according to experts, this is no accident.Phil Ossai, personal branding expert and founder of Ossai Agency, claims that there are key ingredients behind their success that other brands should make note of. Below, Phil reveals the lessons we can learn from some of the most talked-about products when it comes to creating viral buzz: Labubu dolls “Labubu dolls are a classic example of scarcity marketing. This refers to using people’s desire for things that are hard to come by as a way to drive demand and sell products. “The more difficult an item is to acquire, the more we…

In the heart of the Valley of the Kings of France, near Amboise and Tours, ChâteauLouise de La Vallière, a luxury hotel nestled in nature welcomes its guests for anexceptional experience, a journey into the history of France and that of the royalmistresses. A Story: that of the royal mistresses Le Château Louise de La Vallière is a true example of Renaissance architecture inthe Loire Valley. The future Duchess de La Vallière spent part of her childhoodbetween the Hôtel de Crouzille in Tours, where she was born, and the Château deLa Vallière in Reugny, acquired by her great-great-grandfather in 1542.…

When Rachel Horan appeared on The ActionCOACH Business Growth Podcast, her story didn’t just inspire – it stopped listeners in their tracks. A successful business owner today, Rachel is the founder of Angel Aesthetics by Rachel in St. Helens – but her path to entrepreneurship began in one of the darkest chapters of her life. A survivor of domestic abuse, Rachel was evicted from her house of nearly two decades, with nowhere to turn and three children to raise alone. What followed wasn’t just the launch of a business – it was the rebuilding of a life, one decision at…

This Sunday, 25th May, is National Wine Day and the perfect occasion to sip your favourite wine, or try something new! Van Hunks: Van Hunks Cap Classique Brut Sparkling Wine Bold, gold, smooth and dry, Van Hunks Brut Cap Classique is easy drinking, with perfect tiny bubbles. Van Hunks Cap Classique is produced using a traditional method identical to Méthode Champenoise. It is bottle fermented in small batches and matured in contact with the lees for approximately 30 months. Showcasing the best of South African sparkling wine, this Cap Classique is a blend of red and white grapes displaying the full, balanced yeasty complexity…

Poker, particularly Texas Hold’em, has undergone a remarkable evolution in the United Kingdom. What began as an underground pastime in smoky backrooms has transformed into a mainstream phenomenon, complete with televised tournaments, prestigious casinos, and a thriving online scene. This article explores poker’s journey in the UK, its current status, and how the game’s strategic depth mirrors real-world decision-making—much like the choices we face in business, travel, and even infrastructure planning. The Early Days: Poker’s Humble Beginnings in the UK Poker first arrived in England in the early 19th century, brought over by travelers and merchants. However, it remained a…

Crosses Continents in new Export Deal Two countries. Two continents. Two wildly different climates. One unmistakably Cornish cyder. Healeys Cornish Cyder Farm has announced that its best-loved Rattler brand is heading overseas for the first time, launching this spring in Finland and Thailand as part of a new three-year global export agreement, with Germany and Denmark to follow later in the year. Already crowned the UK’s most loved cider for the second consecutive year in a nationwide survey by Savanta, Rattler’s bold, refreshing flavour is now set to win over drinkers from the snow-dusted saunas of Scandinavia to the sun-soaked…

The atmosphere in the UFC 314 arena was unquestionably electrifying in recent days, but surprisingly, people weren’t just talking about the fights. Almost immediately after cameras panned in on Colby Covington sitting next to a sophisticated, enigmatic woman who gave him a tender side hug, the internet went into overdrive. Perhaps without intending to, Covington was able to divert attention from his hopes of making a comeback to his romantic life by using his notoriously erratic brand. With remarkably creative fervor, fans conjectured that she was the mother of boxer Joseph Diaz’s child, while others implied—possibly half-jokingly—that she was a…

Golf has always been a precision sport for Rory McIlroy. However, the trajectory hasn’t been as clear-cut when it comes to matters of the heart. McIlroy’s dating history is as complex as his career, ranging from passionate beginnings with his childhood sweetheart to high-profile engagements and rumors fueled by tabloids. Even though the 35-year-old still rules the greens, his romantic life frequently attracts just as much attention. Rory made headlines recently when he filed for divorce from his wife of seven years, Erica Stoll, only to rescind the petition a month later, which increased the level of attention. Curiosity about…

In addition to being a story of skill and speed, George Russell’s path to Formula One glory is also a stirring one of perseverance, silent sacrifice, and steadfast family support. His success on the track reflects the invisible work behind the scenes, as he was raised in a home where ambition and discipline came together remarkably. A Foundation of the Working Class with Aspirations of Championship George Russell was born on February 15, 1998, in King’s Lynn, Norfolk, into a hardworking British family. He is the youngest of three siblings. Steve Russell, his father, was a seed and pulse merchant…

Due to his successful career in corporate advising, central banking, and investment banking, Mark Carney has an impressive net worth of $6.97 million as of 2025. This wealth is the result of decades of diligence, skill, and calculated choices rather than the result of a few fortunate investments. Carney has earned his status as one of the most reputable individuals in international finance as a former governor of the Bank of Canada and the Bank of England. But his path to this wealth is a remarkable tale of deftly navigating through economic downturns and volatile markets. Years of excellence in…